ShinDig Coffee
BRAND IDENTITY
Inspired by the energy of a block party and the comfort of a daily ritual, ShinDig Coffee is built on joy, community, and the rhythm of everyday connection. Its design highlights the bold, inviting nature of gathering; celebrating the moments we recharge, connect, and share conversation over every cup.
We created a full brand identity for ShinDig Coffee—a pop-up cart serving brews at raves, festivals, and community events—capturing the energy of nightlife and the comfort of daily rituals. Through close collaboration, we developed the visual language, logo, menus, and flyers, all designed to reflect ShinDig’s bold, communal spirit and make every interaction feel like a moment of recharge and connection.
GRAPHIC DESIGN: Sean Binay, Chad Phillips, Ben Chauchereau
Unused Concepts
Brand Proposal